What do we do?
Services built for e-commerce growth
We are here to fill the gap across Marketing & Technology, Content & Communication, and Business Management — end to end.
Pillar 01
Marketing & Technology
- Create and improve website journey — order placement to delivery, returns/refunds
- Help in tech enhancement, deployment, implementation and feature enhancement to improve conversion
- Website design
- Campaign planning for performance marketing
- Monitoring performance marketing to optimize RoAS
- Provide and monitor a customer care team for lead generation
- Provide a team to run performance marketing campaigns on Meta, Google and other affiliates to drive digital business
Pillar 02
Content & Communication
- Content strategy development — establishing content theme pillars, creating content calendars, etc.
- Creative direction — aligning template guidelines, defining imagery guidelines and improving photoshoots, as needed
- Content management (website product names, descriptions, marketplace A+ templates, etc.)
- Influencer & UGC collaboration — tie-ups to increase awareness and improve footfall or online sessions
- Implementation, monitoring and Instagram management
- PR planning and activation
Pillar 03
Business Management
- Manage the entire e-commerce business — own website, app, marketplace, quick commerce
- Set up a new business or scale an existing business channel
- Digital transformation — implement and monitor technology stack changes as per business requirements, acting as a bridge between implementation partner and client
- Set up and monitor processes for the business team — regular checkpoints, buying processes, sell-through monitoring, merchandising, etc.
- Manage e-commerce P&L with an objective to make it profitable
How do we engage?
Turning Insights into Action
01
Identify Challenges & Opportunities
Identify key business challenges, analyze existing processes and market conditions.
02
Define & Align Scope
Define the scope of work and align with stakeholders on activities and outcomes.
03
Collaborate & Implement Solutions
Work with teams and partners to drive improvements and suggest upgrades.
04
Review, Optimize & Evolve
Facilitate monthly business reviews to track performance and refine approaches.
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